How to Use Direct Mail Marketing with a Postcard from Seemore Shirts and Tees

Postcard Printing | Postcard Design

Do you remember when email first came out, and it was new and exciting? Now it seems that email, SMS texting, and other technological communications are filled with insane amounts of spam. All this does is flood your inbox, make important messages challenging to find, and possibly force you to miss out on deals or new information. The irony is that where direct mail was going to be a “thing of the past,” it’s making a huge comeback this year. For reference, 80%-90% of direct mail gets opened, while only 20%-30% of emails get opened. These statistics mean that not only does the average person prefer real mail, but they’re more likely to read the contents of your postcard instead of sending a virtual message to the spam folder.


Using postcards for your marketing needs is a sure way to help attract more customers for your business. Not only are postcards an affordable option, but they are also a quick and simple option with endless opportunity. At Phoenix Blueprints, we offer the best available postcard design, printing, and marketing in Coral Springs. When you use Phoenix Blueprints to design, print, and mail your business’ postcards, you’re guaranteed direct advertisement to at least two people for each postcard: the person receiving the postcard and the mail person who delivered it. Compared to social media or email marketing, you won’t be left in the dark about whether potential customers saw your advertisement or not. 


An added benefit to choosing Phoenix Blueprints for your postcard marketing needs is that people are constantly checking their mail and holding on to mail they deem essential. With the best designs and printing options in Coral Springs, your postcard will look elegant, making customers not only want to read your mail but also keep it! 


The purpose of postcard marketing is not to have your postcard end up on the shelf of a hoarder, but to make a lasting impression on the community. With a postcard designed and printed by Phoenix Blueprints, your company name and brand image will make an impression. You want more people to be aware your business exists, and that is best achieved through direct mail marketing! Whether it be them mentioning your business to a family member or them coming back to your custom postcard and using it for their own needs, people are now aware of your brand and what you offer.


When trying to target a specific audience for your postcard, allow Phoenix Blueprints to work with your business to create a plan, and pinpoint the demographic of people that resonate the most with your business. By using your pre-existing marketing information, the experts at Phoenix Blueprints can help attract people of the same demographic but in a different area or different demographics in your current area. With a postcard from Phoenix Blueprints, you have the power to make a lasting impact and increase your brand recognition.


When you choose Phoenix Blueprints, we take pride in our partnership. We strive to deliver the best postcard designs and prints available, which is a significant portion of our satisfied customer base. By partnering with us, you can make your postcard as creative and unique as you want! Allow your business to promote its message in South Florida with a custom postcard design from Phoenix Blueprints. Our team knows how to listen to your vision and turn it into reality. 


Phoenix Blueprints, Inc is your source for anything print. For over ten years, Phoenix Blueprints has delivered premium printing services to local businesses and contractors in Coral Springs. 

Our team is filled with knowledgeable individuals dedicated to producing high-quality postcards that will be sure to stand out. We work on business cards, brochures, flyers, catalogs, T-shirt printing, booklets, postcards, mail mergers, door hangers, and much more! When you choose Phoenix Blueprints, you can expect great quality and fantastic prices. If you’re ready for the world to learn more about your brand, then give us a call today at (954)-945-9399 to get started!

Custom Booklet Printing Options Available at Seemore Shirts and Tees

Booklet Printing South Florida | Booklet Design | Booklet Printing

When trying to showcase your business, you need a booklet that highlights your company’s achievements while also is aesthetically pleasing. With Phoenix Blueprints, you can be sure that a High-Resolution Custom Booklet will capture the attention of anyone in the office. Booklet printing with Phoenix Blueprints is an affordable option to put your valuable project into one easy source of information. Digital booklet printing with Phoenix blueprints is a quick and simple option with endless opportunities for creativity and specification. 


As either a business owner or marketing executive, if you have an idea for how to showcase your business, Phoenix Blueprints can print it for you! Phoenix Blueprints is the premier full-service printing company in Coral Springs. Phoenix Blueprints offers both offset and digital printing. We believe in taking any job: no job is too big or too small for us! All you need to do is make a few simple decisions, and the digital printing specialists at Phoenix Blueprints will handle the rest. You can choose either Saddle Stitch Booklets or Perfect Binding Booklets. Continue reading to learn more about our Booklet Printing options!


Saddle Stitch Booklet Printing

Saddle Stitch Booklet Printing is a booklet bound by wire staples that pass through the folded crease from the pages. Phoenix Blueprints begins the Saddle Stitch Booklet Printing process after we have printed the pages and the cover. The individual pages are folded in half, collated in page number order, then stapled through in the fold with beautiful staples made of thin wire. Once the sheets are secured together, the 3 sides are trimmed to the desired finished size. This method keeps the pages in alignment, giving it a neat and professional look. Phoenix Blueprints usually go with Saddle Stitch Booklet Printing with lower page counts. The reason for this is that an excessive number of pages gives the booklet a bulky look and may not lie perfectly flat when set down. Examples of Saddle Stitch Booklets include event programs, small catalogs, newsletters, pamphlets, wall calendars, and more!


Perfect Binding Booklet Printing

The most popular type of Booklet Printing, the Perfect Binding Booklet Printing process, is where the cover and pages of the booklet are glued together at the spine using a strong, flexible thermal glue. Once glued together, the pages are trimmed perfectly for a nice, even edge. The main reason clients choose Perfect Binding Booklet Printing over Saddle Stitch Booklet Printing is that it offers an attractive printable square spine. For booklets that have larger page counts, the Perfect Binding Booklet is the perfect choice when looking for a book that is not a hardcover. Perfect Binding Booklets are lightweight, sleek, and affordable. Examples of Perfect Binding Booklets are photo books, yearbooks, directories, large catalogs, and more!


Once you have decided which Booklet Printing option is right for you, you then will need to make a few more simple decisions to make your own custom booklet online with Phoenix Blueprints. First off, you will need to decide which orientation you want for your booklet. This is followed by choosing your printing option for the inside of the book and the cover. Once you have decided what inside and cover printing you want to go with, you finish the Booklet Printing process by uploading all of your design files to the Phoenix Blueprints website. After that, we’ll take care of the rest!

Contact us today to get started!

With our state-of-the-art software, printing equipment, and delicate touch, Phoenix Blueprints can print your message on a variety of canvases to produce the highest visual impact and maximum appeal. We work on business cards, brochures, flyers, catalogs, T-shirt printing, booklets, postcards, mail mergers, door hangers, and much more! No matter what market you’re in, increase your brand awareness with a luxurious, High-Resolution Custom Booklet from Phoenix Blueprints. Phoenix Blueprints strives to deliver complete customer satisfaction. We achieve this by producing your work on time, within budget, and always with the best quality. Count on the experts at Phoenix Blueprints to show the world your brand today! To get started, call us today at (954)-945-9399!

How to Get Your Potential Customers’ Attention with Direct Mail Marketing

Direct Mail Marketing

In the excessive information age, many business owners and marketers think it’s worth being the annoying ad before streaming a video or the random promotion on social media. However, all this does it saturate your potential customer’s feed and make your page that much more unappealing. You don’t want your business to become another post on social media that gets scrolled past; you want to stand out from the competition. But how do you this? You utilize Direct Mail Marketing from Phoenix Blueprints! 

Consumers today have developed an autonomous mental screening process to ignore online advertisements when scrolling on social media. Statistics show that the average potential customer only deems 2% of ads worthy of “valued attention,” or roughly 100 out of every 5,000 ads they see online. Rather than fight for valued attention, your business needs to make direct contact with potential customers. By contacting your potential customers with postcards or flyers, you can be sure that your advertisement is seen by your customers. When you choose Phoenix Blueprints to design, print, and mail your business’ postcards, you’re guaranteed direct contact to at least two people per postcard: the person receiving the postcard and the mail person who delivered it. Compared to social media or email marketing, you won’t be left in the dark about whether your advertisement was seen by potential customers.

Many businesses have switched from traditional mail marketing to online marketing because of analytics and a higher probability of being noticed. However, the problem is is that it’s still a probability. Your ad may be seen, but it also may be overlooked. With Direct Mail Marketing from Phoenix Blueprints, the customer will physically feel your ad and read at least the title of the ad. Online customers are great, but they are struggling with skepticism about products and ads. Fake news, privacy concerns, and other reasons cause more and more customers to be put off with online ads, not even giving the business’ social media page a glance. Don’t allow this to be your business. If you want to draw in more customers and grow your brand name, consider switching to Direct Mail Marketing from Phoenix Blueprints! 

As big tech battles with the government about privacy, work ahead of the curve by choosing Phoenix Blueprints to mail out a custom-made postcard or flyer that captures the attention of your customers. At Phoenix Blueprints, we offer the best available postcard design, printing, and marketing in Coral Springs. Additionally, with greater initiatives in place to help the United States Postal Service, more and more people are checking their mail. With a greater emphasis on physical mail, put your business’ ads in the hands of customers checking their mailboxes more often.

Research shows that direct mail requires significantly less cognitive effort to process than digital media. This finding suggests that physical ads are not only easier to understand but make a lasting impression on your potential customer compared to digital media. The same study found that brand recognition also increases through direct mail: 75% of customers who received direct mail were able to recall the brand. In comparison, only 44% of customers who received digital ads could do the same. Furthermore, by opting for Direct Mail Marketing, your ads won’t get detected by a firewall and automatically sent to a Spam folder. Your postcard will reach the right customers at the right time, allowing your brand to grow and succeed. When you choose Phoenix Blueprints for your Direct Mail Marketing needs, it’s a win-win for everyone. 

Contact us today!

By choosing Phoenix Blueprints for your Direct Mail Marketing needs, you’re putting your business’ name, number, and offer in the hands of the customers you’re looking to connect with. If a customer doesn’t want your ad, they physically have to throw it away or recycle it, rather than click a button on a laptop. This delay in time allows people to think and consciously think through whether or not they need to throw away this ad. They may second guess themselves, and keep the ad in case of emergency, and just like, you’ve placed a successful ad at the home of a new customer. To get started, call Phoenix Blueprints today by dialing (954)-945-9399!


The Power of Direct Mail in the Digital Age

Real Estate For Sale Yard Signs: Are They Effective?

You have no doubt seen the for sale yard signs before. There are always a few around every neighborhood or condo complex. But, how efficient are these signs at helping sell houses? It turns out that despite the house hunting websites such as Zillow, the for sale yard signs still do the trick. It lets people know that there are other options out there that they may not have seen yet. When you are doing an online search, you are likely going to enter in a few specifics and things that you know for a fact you want in your future home. But, even doing this will out a few of the homes you may have otherwise seen. That’s where the for sale sign comes into play. However, that’s just one instance where they can be a benefit.

To learn more about Phoenix Blueprint yard signs and how they play a vital role in real estate, keep reading.


Word of Mouth

A way for sale yard signs help is by spreading word of mouth. Your yard sign may attract some passerby’s on the road, but that still limits you. They aren’t the only people who you want to see that sign and your home. Putting up that sign lets your neighbors, friends, and family members know that your home is for sale. You may be wondering why these people should know if they already have a home, and the reason is that they know other people that you don’t know. If your family member or friend has a friend who is looking to buy a home, they may give them a heads up that yours is for sale. Sometimes Zillow and the other websites can help, but word of mouth can do the trick. The reason being is that the people in your neighborhood are going to attract other people like them, who would also be interested in your community.


Helps Share Information

Another reason the yard sign is a beneficial tool to use is that it helps people who are interested in your home get more information. When someone is driving by, sees your for sale sign, and goes to drive by the house, they probably will end up having more questions than they had when they first saw the for sale sign. With the yard sign being near the neighborhood and in front of your home, they will be able to gather enough contact information to reach out to you or the real estate agent. From there, they can learn more about the house and maybe even set up a time to tour it. After all, driving by only really allows people to see the exterior.


Open House

If you are considering having an open house, then a for sale yard sign is a great way to spread the word. There are countless kinds of for sale sign options out there, including ones that have the details of an open house or says where interested people can call. For those who think an open house is an old-fashioned way of selling a home, think again. It’s actually quite normal to have someone make an offer at an open house. The reason this is a common occurrence is that at the open house, people can see the home when it looks it’s at its best and speak with the owners about the property. Most of the time, when people come into an open house, they already have a lot of interest in the home but need to know a few more things before deciding if it’s the home for them.


Contact Phoenix Blueprints Today to Learn More About Custom Yard Signs!

If you are looking into selling your home or work in real estate, then you may want to invest in some yard signs. Despite all of the online resources today, the added touch of a yard sign could be what ends up selling the home. You will also be able to show others that your home is for sale and get word of mouth traffic. For yard sign creation and other questions, feel free to reach out to our team at Phoenix Blueprints, located in Coral Springs, Florida, at (954) 371-0197.

The Power of a Customizable T-Shirt

f you are a business owner, you may require your employers to wear business casual attire to work. However, there are some instances where a customized t-shirt or polo should be allowed or enforced. We say this because what many people don’t know is that a customizable company shirt holds a lot of power inside and outside of work. If you have never known that before, don’t be too stressed, Tons of businesses miss out on the marketing method that is customized t-shirts. And if you are now curious and want to learn more about this kind of marketing method, keep reading. Our team at Phoenix Blueprints specializes in customized shirts and has all the information you need.


Easy Marketing

Besides paying for the shirts to give to your employees and customers, the marketing aspect is free. The shirts do the work for you. When someone wears your business shirt around town, they are exposing your company to many people. Some of these people may not have heard of the company before, but now that they do, they may decide to go with you for their service or product needs. Even if they don’t need what you can offer, they may be able to recommend your company to a friend, family member, or neighbor. The best part about this is that all you had to do was get the shirts made and give them to people. The rest works itself out. To get the most out of this method of marketing, we recommend giving out some shirts for free to customers or clients. Sometimes people will throw on a t-shirt, regardless of what it says, to run errands or go to the gym. If someone asks them about the shirt, they will be able to inform the person about your service and how great it was.


Customizable to Fit Your Brand

One of the best parts about having shirts made for your company is that they can be customized to fit your brand. We’re talking logos, color schemes, promotions, and fonts. Everything that makes your business stand out, we can have it on the shirt. This tool is useful because sometimes people know of your business but don’t see it enough to know a lot about it or use its services. But, when someone sees the features they recognize on a shirt, they are more inclined to keep your business in mind in the future. You can also get shirts made for specific promotions and times of the year. For example, if your company has a new promotion running for the holidays, then getting a type of shirt made for the promotion can help drive sales.



Many of the modern marketing tools are costly. From digital marketing to billboards, nothing is cheap. But, when you go with the more simple yet powerful methods such as shirt marketing, you save a lot of money and get near free marketing. Shirts are inexpensive to make, especially in a bulk order. You also are more likely to reach your target audience going with shirts over more static methods such as billboards. The reason is that shirts are always moving around. Whether a client is wearing it out or an employee wears it to do errands after work, your audience is going to see it. You also only need to make t-shirts a few times. Once your employees have a shirt, they are good to go. And clients or customers only need one, too.


Contact Us Today

If you are looking for a way to market your company for the long-term, then t-shirt marketing is the solution for you. T-shirts are in people’s wardrobes for years to come. Whether someone wears it to the grocery store or the gym, your company gets the exposure it needs. All you have to do is reach out to our team with your shirt ideas, and we can bring your vision to life. It’s as easy as that. To learn more about customizable shirts and how to get them made for your company, give our team at Phoenix Blueprints, located in Coral Springs, Florida, a call today at (954) 371-0197. Our team is looking forward to assisting you!

Are Business Cards Still Relevant? What are the Benefits?

With almost everything turning digital or having some digital version of it, it begs the question, are business cards still relevant? Should people invest in them? While there are not yet many alternatives to business cards that are distributed in person, LinkedIn, and digital cards have risen in popularity. These two methods are vital to have but are still just supplements to a business card. To put it simply, not having a business card at an event can do you some harm and look unprofessional. And you don’t want to have just any business card; you want one that will look sharp and represent you well. If you have been on the hunt for a business card like this, your wait is over. At Phoenix Blueprints, we can produce the business card of your dreams. But, if you still are hesitant and don’t think you need one, keep reading to see the many benefits of having business cards.


  • The Easiest Way to Exchange Information

Even with tools like LinkedIn, there is no easier way to exchange information than through a business card. At an event or in an office setting, no one is going to have the time or patience to ask you how to spell your name and connect with you on LinkedIn. People want all of the information they need in one place until they can get back to their office and do some more research. With a business card, you have all of the critical information such as your name, company name, title, phone number, email address, and services, ready to hand out. People can walk by you and pick up your business card or grab one if they speak with you and like what they hear. It’s also incredibly easy to give anyone a business card, even a stranger. With a business card, all you have to do is pass the card to them and take theirs if they give it to you. No extra information or steps needed.


  • Convenient to Carry

A benefit of a business card that is unmatched is the ability to bring them everywhere you go. Some people even make sure they keep a stack of them in their pockets or purses at all times. You never know who you are going to run into, so you might as well come prepared. With business cards, it’s never an inconvenience to bring them with you or keep them in your car. They are small in size and thin enough to slip anywhere.  


  • Brand Awareness

Another perk of business cards is that they create brand awareness. It’s true what they say; your logo, colors, and general look of your business materials can tell people a lot about your company. One look at your business card and potential customers, clients, and partners can get an idea of what you’re all about. That’s one of the many reasons we also recommend getting quality business cards as opposed to those that are plain. A plain-looking business card may be thrown in a stack of one hundred other cards after an event is over. But, with a business card that is well done and bold, your company will stand out from the rest. If you aren’t sure what kind of look you want for your business card, it’s always best to keep things somewhat streamlined with your companies brand and general feel. If you already have a color scheme and a logo, try and stick with that. As far as placement and formatting go, our team at Phoenix Blueprints can help you out and make your card stand out from the rest.


Contact Us Today!

If you have been hesitant about getting business cards, don’t wait any longer and get them done. Business cards, although old fashioned, are still handed out this day for a reason. They are an effective way to help people connect with others and make making those connections easy. All you have to do is have them done, printed, and ready to go next time you are out and about. Even if you only got one client or sale from the card, it would have already served its purpose. For more information on business cards and how to get yours done, give our team at Phoenix Blueprints a call at (954) 371-0197.

Seemore Shirts and Tees Offers a Variety of Printing Services in Coral Springs, FL!

Print Services Coral Springs, FL | Printing Services | Print Company

At Phoenix Blueprints, we offer a variety of printing services that will be sure to amaze not only you but your clients and potential customers! From business card printing to custom company apparel, continue reading to learn about all the services Phoenix Blueprints offers.


Business Card Printing

Although we may not all be looking for a business card with subtle off-white coloring like Paul Allen in American Psycho, Phoenix Blueprints is your go-to Business Card Printer in Coral Springs! All of our products are printed on high-quality papers and in a very fine printing quality for your complete satisfaction. We provide Silk Premium cards for local businesses, with a standard size of 2″ x 3.5″.


Brochure Printing

As for your Brochure, Printing needs, Phoenix Blueprints has the best available materials, products, and customer service on the market. With a superior brochure from Phoenix Blueprints, your business can generate buzz, increase traffic, and even save money. When it comes to the information that you can put on your brochures, the possibilities are endless! From your company’s history to fun facts and contact information, brochures will tell your company’s story in a unique way. Phoenix Blueprints has what it takes to make customizing your brochures easier than ever before. Whether it is an 8.5″x11″ trifold or a large-format right-angle half fold, we have the equipment to get the perfect size for you. If your company needs 100, 200, or 1000 brochures, Phoenix Blueprints will deliver a highly professional full-color brochure at a very low comparative cost.


Door Hanger Printing

Phoenix Blueprints also offers door hanger printing for South Florida businesses! One of the oldest forms of marketing there is, door hangers have always been a powerful and direct marketing tool to promote your business. The benefit of door hangers is that they guarantee that your potential customer is going to receive the piece of the advertisement, but you are also adding a little bit of a personal touch by going out of your way to put it on the door. Divided into categories for easy use, Phoenix Blueprints offers a wide array of styles that provides your business the platform to quickly bring your message right to your audience’s door. By including this marketing piece to your business tactics, a creative door hanger from Phoenix Blueprints will be sure to draw people into your company!


Postcard Printing 

Phoenix Blueprints offers the best available postcard design, printing, and marketing in Coral Springs. By choosing Phoenix Blueprints, your postcard will be sure to captivate your targeted demographic and drive up business. In addition to designing and printing the best postcards in all of South Florida, Phoenix Blueprints will also market your postcard using Direct Mail Marketing! Through Direct Mail Marketing, your postcards will be at least read by two people: the person receiving the postcard and the mail person who delivered it. Don’t worry about whether or not people will read your ad, with a postcard from Phoenix Blueprints, it will be sure to make a lasting impression on the community. Even if the postcard is disposed of the same day, with a postcard designed and printed by Phoenix Blueprints, your company name and brand image will make an impression. 


Custom Company Apparel

If you’re looking to either promote your business through custom apparel or reward your employees for a job well done, consider Phoenix Blueprints for your custom company apparel needs! All you need to do is start with a design or logo. From there, Phoenix Blueprints can help walk you through the rest of the designing process! With our simple, user-friendly online process, Phoenix Blueprints can easily make your apparel for you. Once you have your design or logo, we’ll help you pick out what type of shirt you would like. After you have selected your shirt, you can then insert colors, designs, and text to the shirt. After this, the experts at Phoenix Blueprints will begin producing your shirts in a timely manner! Using only the best materials available, your employees or customers will be sure to love your custom company apparel.

Contact Us Today!

No matter what you’re in need of we have got you covered. Whether it be postcard designs, t-shirt’s or other types of company apparel, direct mailers, brochures, or something else – we are your one-stop-shop for printing services in Coral Springs, Fl! When you choose Phoenix Blueprints, you can expect great quality and fantastic prices. If you’re ready for the world to learn more about your brand with our print services, then give us a call today at (954)-945-9399 to get started!

Work with Seemore Shirts and Tees to Design Your Postcard

Postcard Desgin Fort Lauderdale, FL | Postcard Printing | Postcard Design

Once you decide that you want to begin a postcard marketing campaign, you need to begin designing a postcard that both captures what your business is about while also capturing your potential customer’s attention. At Phoenix Blueprints, we are experts in both graphic design and postcard marketing, meaning we’ll help you make the best postcard and get it in the hands of the customers who need it the most. If you’re interested in beginning the design for your postcard, continue reading to learn some tips to use in your postcard design!


First impressions are everything. When your postcard gets delivered to your potential customers’ hands, you need to make sure it appeals to them and gets them to read the entire postcard. At Phoenix Blueprints, we recommend going in strong with a visually appealing picture and font that entices the customer to continue reading the postcard. If you choose a boring font on a white background, you may not get the attention you’re looking for. But, when you choose a bold font on top of a beautiful image, your potential customer may be drawn in by curiosity and continue reading about the available deals you’re offering. This is how you make a valuable first impression!


Where skepticism runs rampant through online clickbait, your physical postcard’s headline is not as easily dismissible. Rather than declining to click the link to your business’ page, the customer has the card in his or her hand and is deciding whether to keep or throw away your postcard. This starts with the Business name and is followed by the headline. Your headline should drive home your primary message with clarity and accuracy because it could make or break the postcard’s shelf life. For a headline, it’s better to keep it short and sweet rather than long and vague. Your headline should be easy to digest and rememberable. Following the headline, then you can get into the specifics and explain what you’re offering your customers. 


Within any postcard, your messages should complement the headline. However, your message should also be clear and concise: providing the customer the information with little to no fluff. If the potential customers understand what they’re reading, they may be more inclined to choose your company over a competitor. 


At Phoenix Blueprints, postcards are an artform. They may seem like junk mail to some, but they can be a gateway to a whole new customer base. Our mission at Phoenix Blueprints is to deliver the best postcard designs and prints available, which is a major portion of our satisfied customer base. If you have an idea for your postcard but don’t know where to take it, or have no clue what you want your postcard to look like, Phoenix Blueprints is here to help! Our team knows how to listen to someone’s vision and turn it into reality. We promise that you will absolutely love the postcard you sent out, and if you don’t, we will make sure we fix it until you are happy with the final product.


Phoenix Blueprints offers a variety of six postcard sizes, starting with the classic 4″ x 6″ and 5″ x 7″ formats that are great to promote sales or send as appointment reminders. The 5.5″ x 8.5″, 6″ x 9″, and 6.25″ x 9″ sizes will help your message stand out from the crowd. Our handbill-sized 8.5″ x 11″ postcard is perfect for flyers. All of our products are printed on high-quality paper and in a very fine printing quality for your complete satisfaction. To get started or to see examples of our past works, get in contact with one of our team members today!

Contact Phoenix Blueprints today!

For over ten years, Phoenix Blueprints, Inc has been delivering premium printing services to local businesses and contractors in Coral Springs. Knowledgeable and experienced, our expert team is dedicated to producing high-quality postcards that will be sure to stand out. We work on business cards, brochures, flyers, catalogs, T-shirt printing, booklets, postcards, mail mergers, door hangers, and much more! When you choose Phoenix Blueprints, you can expect great quality and fantastic prices. If you’re ready for the world to learn more about how you can use postcards to grow your brand, then give us a call today at (954)-945-9399 to get started!


Here’s How Direct Mail Marketing Can Benefit Your Small Business

Direct Mail Marketing

Marketing is one of the hot topics of the business world, but few companies truly succeed in marketing their business. We all know large, multinational corporations that spend millions on their marketing efforts, but as a small business, you don’t have access to the same resources. However, there are tons of ways you can boost your brand, including online marketing, social content marketing, influencer marketing, and SEO marketing. Unfortunately, the online market has become overly saturated with content. All this content makes important messages difficult to find, and possibly force you to miss out on deals or new information. As a small business, you need a more tangible marketing strategy – and direct mail marketing is a great place to start!  Direct mail marketing is a form of marketing that utilizes postcards or flyers to be sent directly to prospective customers’ homes. 


Market to a Specific Target Audience

The main reason more and more companies are using direct mail marketing is because it allows you to target specific neighborhoods or communities that have the demographic of customers you’re looking for. By using direct mail marketing with Phoenix Blueprints, your business will create a direct connection to the demographics you’re trying to market to. By using zip codes and other public information, Phoenix Blueprints can help you advertise your company to the community you’re attempting to do business with.


Provide Impactful Content

A major problem with digital marketing is that posts can seem either too short or come across too long. By opting for a physical product, you know the dimensions you’ll be working with, so your content looks better for your potential customers. With flyers and postcards, you can put more of your services into your marketing. You can add your slogan, a catchy title, and the services you provide to offer a landing page, of sorts, to your audience. Stop worrying about whether your social media profile looks aesthetically pleasing and start delivering quality content to your community. 


Guaranteed Opening Rate  

A significant reason direct mail marketing works well with small businesses is that there is a guaranteed opening rate. The goal with marketing is to convert their interest into a sale, and that can’t be achieved if your content gets lost in a spam folder. Research suggests that once someone physically has touched a product, they feel more inclined to purchase it. To capitalize on this fact, begin investing in postcards or flyers to give prospective customers a tangible product to pique their interest! The more you are direct with your messaging, the better your chances will be to gain some potential customers. 



Arguably the most common reason companies choose direct mail marketing is its affordability! By choosing direct mail marketing from Phoenix Blueprints, you can bulk order your postcards or flyers to be sent to your prospective customers’ homes, saving your business money while still reaching more prospective customers. It’s an excellent option for those that are looking to start small and measure the impact. At Phoenix Blueprints, we recommend that business professionals should test the zip code first before deciding upon a bulk order. Once you know where you want to target your direct mail marketing strategy,  you can begin to invest more in this marketing strategy!


At Phoenix Blueprints, we’re here to help you with all of your printing needs. Our team is filled with knowledgeable individuals dedicated to producing high-quality postcards and flyers for your direct mail marketing needs! Phoenix Blueprints also offers printed business cards, brochures, catalogs, T-shirt printing, booklets, door hangers, and much more! When you choose Phoenix Blueprints, you can expect high quality and fantastic prices. With over ten years in the industry, we’re sure that we can help you with what you’re looking for. If you’re ready for the world to learn more about your brand, then give us a call today at (954)-945-9399 to get started!

Contact Us